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EMBRACE mark 30th anniversary with first book 'Good Good People: The Story of Embrace - Volume 1' including exclusive music

EMBRACE mark 30th anniversary with first book 'Good Good People: The Story of Embrace
Photo credit: Simon Walker




EMBRACE mark 30th anniversary with first ever book


Good Good People: The Story of Embrace – Volume 1 is out 28th August


Two editions of the book both include exclusive music


Tickets for An Evening With Danny McNamara on sale now




Iconic Brit-Rock band Embrace celebrate their 30th Anniversary with the publication of their first ever book.


Good Good People: The Story of Embrace – Volume 1 is an intimate and richly illustrated journey into the origins of one of Britain’s most beloved bands.


The book is published in two editions, both featuring exclusive music. The ‘Luxe’ edition includes a CD of previously unreleased live tracks, together with a signed, numbered bookplate.


The ‘Super Luxe’ edition includes a limited-edition coloured vinyl LP with exclusive live tracks, plus new and previously unreleased studio recordings of Embrace classics, Fireworks and My Weakness Is None of Your Business. Also signed and numbered - there are only 400 copies of the ‘Super Luxe’ edition available worldwide.


Published on 28th August, both editions of Good Good People: The Story of Embrace are available to pre-order now HERE.


Told through the voices of the band members themselves – brothers Danny and Richard McNamara, Steve Firth, Mike Heaton and Mickey Dale - this beautifully crafted book traces Embrace’s story. From their Yorkshire childhoods and early musical influences to the formation of the band and the determination that drove them forward.


Featuring rare photographs from the band’s own collections, personal memories, behind-the-scenes stories, and candid reflections, the book reveals the friendships, challenges, ambitions, and moments of inspiration that shaped Embrace’s identity.


Readers will discover how five very different individuals came together to create a sound that would resonate with a generation and produce timeless songs filled with emotion, hope, and authenticity.


More than a music biography, Good Good People is a story about belief, perseverance, creativity, and the enduring power of connection through music.


It complements lead singer Danny McNamara’s new celebratory spoken word tour, which kicks off in September at the Stamford Corn Exchange, and takes in theatres across the country.





Danny said: “From running from the police in Leicester Square to breaking into the Big Brother house, from making one of the fastest selling debut albums of all time to owing our record company four million quid. This is the first book we've ever made in all our 30 years as a band, and it covers everything from our childhoods right up to the day we got the phone call from Hut telling us we were dropped. Through it all we’ve been the same five people since the start, so we must have been doing something right. You can come and hear about it all and more when I do my spoken word tour in September and October. Come and say hello, I'll be signing copies of the book after every show.”



An Evening With Danny McNamara


September 2026


10 – Corn Exchange, Stamford

12 – The Apex, Bury St Edmunds

13 – Buttermarket, Shrewsbury

19 – Thornden Hall, Chandlers Ford

20 – Arts Centre, Bridgwater

23 – King's Hall, Ilkley

24 – Lowther Pavilion, Lytham St Annes

26 – Gala Theatre, Durham

27 – Plowright, Scunthorpe


October 2026


3 – Blakehay, Weston-super-Mare

7 – The Atkinson, Southport

8 – The Hub at St Mary's, Lichfield

9 – Cornerstone, Nottingham

11 – Villa Marina, Isle of Man


March 2027


27 – Albert Halls, Stirling

28 – Tivoli Theatre, Aberdeen


April 2027


2 – Mechanics, Burnley

3 – Town Hall, Stourbridge

9 – PAA, Yarm

10 – The Coro, Ulverston

14 – Queen's Theatre, Barnstaple

17 – EMC, Harpenden

23 – Taliesin Arts Centre, Swansea

24 – Huntingdon Hall, Worcester


May 2027


6 – The Brindley, Runcorn

8 – New Theatre, Peterborough

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