PRINCE ROYCE RELEASES NEW ALBUM ETERNO + RELEASES VIDEO FOR BACKSTREET BOYS TRACK

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CREDIT: ANTONIO AJAM

PRINCE ROYCE RELEASES NEW ALBUM

ETERNO

TRANSFORMING POP CLASSICS INTO BACHATA

LISTEN HERE

WATCH OFFICIAL MUSIC VIDEO FOR “I WANT IT THAT WAY” HERE BELOW

Global bachata idol Prince Royce releases ETERNO, his eighth studio album out today and is now available worldwide. The first single from the album, "How Deep Is Your Love", is also available on all digital platforms. Listen to ETERNO HERE.

ETERNO is a conceptual album that takes fans on a nostalgic journey, reimagining classic pop hits. Featuring 13 tracks, Royce breathes new life into iconic songs, seamlessly blending his signature style with modern arrangements, bachata rhythms, and a touch of Spanglish. The album showcases his evolution as an artist, delivering a timeless fusion of past and present in a style reminiscent of his breakout hit "Stand By Me", which first captured audiences 15 years ago.

“Ive always loved the classics the songs that never go out of style and bring back powerful memories. With ETERNO, I wanted to honor those timeless tracks and give them new life in the rhythm of bachata, a genre thats part of my soul. This album is a tribute to music that has stood the test of time, reimagined through my own style, voice and roots, Royce expressed.

During the Premio Lo Nuestro awards broadcast this year, Royce also teased fans with a 3-song medley of his bachata rendition multi-generationally adored songs “My Girl; his new single “How Deep Is Your Love; and Dancing in the Moonlight - his bachata renditions of tracks originally released by The Temptations, Bee Gees, and King Harvest.

With ETERNO, Prince Royce continues to push musical boundaries, offering a heartfelt tribute to the classics while infusing them with his unique sound.

About Prince Royce In the past 15 years, multi-platinum award-winning singer/songwriter Prince Royce has become a bona fide Latin superstar and bachata music idol, scoring 22 #1 radio hits, 25 Billboard Latin Music Awards, 21 Premio Lo Nuestro Awards, 21 Premios Juventud Awards, 9 Latin AMAs, and 15 Latin GRAMMY nominations.

Royce has a massive fan base with more than 80 million followers on social media and has sold over 10 million albums worldwide and his music has amassed over 14 billion global streams. He has sold out many of the most prestigious venues in Latin America and the United States. In February 2019, Prince Royce made history becoming the first and only tropical music artist to perform at the Houston Rodeo at the NRG Stadium where he attracted more than 55 thousand euphoric fans.

Some of the artist's collaborations include Shakira, Chris Brown, Jennifer Lopez, Selena Gomez, Snoop Dogg, Pitbull, Thalia, Maná, Daddy Yankee, Becky G, Anitta, Ludacris, J Balvin, Bad Bunny, Farruko, and Maluma, among others.

August 9, 2018 was proclaimed "Prince Royce Day" in New York by Mayor Bill de Blasio in recognition of his contributions to society, as well as for being a role model to youth in his hometown. He was also inducted into the Bronx Hall of Fame in 2017 with a street named after him, becoming the youngest public figure ever to achieve such an honor.

Royce was the second most successful Latin artist of the last decade (2010-2020) according to Billboard's Top Latin Artists of the Decade chart. His 2013 album Soy El Mismo was included in Billboard's 50 Best Latin Albums of the Decades list. Royce's self-titled debut album was placed at #4 on Billboard's list of Top Latin Albums of the Decade (2010s) and he has three songs in the Hot Latin Songs of the Decade chart: "Darte Un Beso", "Corazón Sin Cara" and "El Verdadero Amor Perdona", the latter with Mexican rock icons Maná.

Recently, Royce set a new record with 29 weeks at #1 on the Billboard Tropical Airplay chart with his smash hit Carita De Inocente, earning him an official Guinness World Records certification.

Prince Royce has topped Billboard’s Year-End Tropical Airplay Artists chart for two consecutive years (2020 and 2021). Likewise, his single Carita De Inocente” was 2020's #1 Tropical Song according to Billboard's Tropical Airplay Songs chart.

Royce's self-titled debut album has reached 10X Diamond status and the artist has seven hit songs certified Diamond by the RIAA (Recording Industry Association of America): "Corazón Sin Cara" (26x Diamond), "Darte Un Beso" (21x Diamond), "Sensualidad" (19x Diamond), "Deja Vu" (15x Diamond), "El Clavo" (12x Diamond), "Bubalu" (11x Diamond), and "El Amor Que Perdimos" (10x Diamond).